Fighting Malaria with Product Placement
Omar Yaqub
MBA - University of Alberta (Canada)
Nationality - Canadian
Omar worked with Vestergaard Frandsen during 2006 helping to build up their Central Africa office and introducing innovative marketing and technology solutions.
Vestgaard Frandsen develops and manufactures unique disease control products(LifeStraw, Permanet, Zerofly) that are supplied primarily to the developing world through financial donor countries, organizations within United Nations, Non Governmental Organizations (aid organizations), national ministries in the developing world and commercial distributors. All its products help serve the purpose of fighting poverty and diseases that unfortunately are an everyday essence of millions of people’s lives globally. It takes pride in the products it supplies and constantly work on new product development.
